Hospital on Sadovnicheskaya street

During the May - July 2018, “Project Med LLC” carried out the work on the creation of a medical concept and business plan for a new hospital on Sadovnicheskaya street in Moscow. This ambitious project, located in the heart of the capital, has a total area of about 8,000 m2, and may become a significant competitor to existing large clinics in Moscow

The following researches and materials have been prepared during the services:

1. The analysis of medical services market and development tendencies (dynamics) in Moscow and the Russian Federation:

• State healthcare (public sector);

• Commercial healthcare (private sector);

• Leaders of private market of commercial medicine in Moscow, the description of the main competitors and the strategy they realize, competitors price policy;

• Assessment of project’s target audience, the analysis of medical incidence, assessment of solvent demand volume for development of the balanced medical concept of the center, center’s format and production capacities.

2. Medical concept of the project:

• The concept of center's medical care;

• A format of the center, functional zoning, the structure of departments, rooms and doctors' offices, applied technologies in a section of the main logistic decisions;

• Administrative structure;

• Basic principles of human resource management;

• The principles and conditions of interaction with the existing medical institutions and doctors of Moscow and the Moscow region;

• Basis interaction with main players of the voluntary healthcare insurance market;

• «JCI» standardization as a long-term competitive advantage.

3. Marketing strategy, financial modeling, investment strategy:

• Market positioning of the medical center;

• Services promotion main channels;

• SWOT-analysis;

• The main differentiating competitive advantages of center;

• A format of clinic - the structure of departments, rooms and offices, necessary medical equipment - in a section of investment requirements and calculation of CAPEX investments;

• Financial 10 years horizon modeling: forecast accounts - P&L, Cash Flow, Balance sheet, calculation of expected investment and operational indicators - NPV, IRR, PP, DPP, Revenue, EBITDA;

• Structure and possibilities for financing of the project.

We hope the project will be implemented and one more large modern hospital will appear in Moscow!

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Construction of the business plan, development of the medical concept, financial feasibility study of the project

How long does it take to construct a business plan and develop a medical conception?
Usually this stage takes from 2 weeks to 1,5 months. At this stage it is necessary to establish all resources to provide highly-efficient resource utilization. Also we are to answer the most important questions – what building do we have at the moment or what building do we have to construct, how to efficiently supply it with medical equipment, what are the community needs of an area or a city residents, why should we construct precisely this clinic, what equipment are we to provide, and how expensive will the project be and when will it pay off.
Does the price depend on a floor area?
Capital expenses directly depend on the floor area of the clinic being constructed. Cost of installation and construction work is directly correlated to a floor area, while capital expenses for medical equipment supply do not directly depend on a floor area and is mostly correlated with the medical conception of a project and medical services provided.
Do you provide “turnkey” design and construction
Turnkey approach proves to be more appropriate in terms of time and resources saving. We provide overall management of a project from the very beginning till the very end. All the processes smoothly follow or range with each other- from the development of a medical conception to issuance of working documentation and completion of installation and construction exactly according to developed project. Project administration is always highly centralized, that allows us to guarantee high accountability of a project.
Do you provide medical equipment supply?
On a Customer's request, we provide supply, search and selection of any medical equipment. Our team is very experienced in the area of equipment supply– starting from simple medical equipment (such as defibrillators), to modern hi-tech equipment (such as MRI and CT scanners and even linear accelerators).
In what cities are you able to run projects?
We are capable of managing and constructing a medical clinic in any Russian city. Moreover our team is qualified to run several projects in different Russian cities at the same time.

2nd Smolenskii pereulok, 1/4, Moscow, 121099, Russia

Office Number
+7 (499) 504-43-77


Office hours 
Monday - Friday 09:00 - 19:00